Trend signals for Etsy & print-on-demand sellers

Home decor: trending keywords for UK sellers

Last updated 2026-11-01. 63 keywords tracked in this niche; 6 are growing on more than half of their platforms with data. UK data: Google Trends UK (web, Shopping, YouTube search) via DataForSEO, YouTube Data API (GB), Pinterest Trends (GB+IE), eBay Browse API (EBAY_GB), Etsy Open API (all shops, worldwide: Etsy has no buyer-country filter).

Data for week ending 1 November 2026.

63 keywords

Tier: Inspiration = rising on Google, YouTube or Pinterest (early interest); Buying interest = rising on eBay or Etsy; Both = rising in each group. Platforms growing = how many platforms show a change above +5% (using MoM where available, otherwise WoW), out of the platforms that have enough history for a figure. ▲ growing (above +5%) ▼ falling (below −5%) ▬ flat · no figure yet. G Google search · S Google Shopping · Y YouTube · P Pinterest · E eBay · T Etsy. Raw growth, not seasonally adjusted. WoW = latest week vs the week before; MoM = average of the last 4 weeks vs the 4 weeks before. too early = not enough history yet. Tap a column heading to sort. ⚡ spiking today = the daily check found a jump well above the trailing 7-day average. A percentage is not shown when a source has fewer than 2 weekly points (the cell says “too early”, or “Building history” for a new eBay or Etsy series), or when a change of −100% comes from a previous Google or Pinterest index under 5 or a previous count under 20. A −100% week-on-week change is also withheld when that source has no month-on-month figure yet, so a short series that falls to zero is not shown as a collapse. Those cells say “too early”, with the tooltip “not enough history yet”.

eBay and Etsy figures are still building history. We started collecting them recently, so where a marketplace figure is not ready yet it shows Building history rather than a percentage. Week-on-week figures appear after two weekly snapshots and month-on-month after about seven.

room makeover bedroomnewHome decorInspiration1/4G·S·Y▬P▲E▬T▬▲ +2%▲ +181%
halloween decorHome decorInspiration2/4G▲S·Y▲P·E▼T▬▬ 0%▲ +139%
stairs between two wallsnewHome decorInspiration1/1G·S·Y·P▲E·T·▬ 0%▲ +104%
beige and brown bedroomnewHome decorInspiration1/3G·S·Y·P▲E▼T▬▬ 0%▲ +74%
candle holderHome decorInspiration2/5G▲S▲Y▬P·E▬T▬▬ 0%▲ +71%
stairwell ideasnewHome decorBoth2/2G·S·Y·P▲E·T▲▲ +28%▲ +70%
dream house decornewHome decorBoth3/4G·S·Y▲P▲E▲T▼▲ +1%▲ +51%
throw blanketHome decorBoth3/5G▲S▲Y▬P·E▲T▬▲ +12%▲ +50%
soy candleHome decorInspiration2/5G▲S▲Y▬P·E▬T▬▲ +1%▲ +50%
cream and brown bedroomnewHome decorInspiration1/3G·S·Y·P▲E▼T▬▼ -5%▲ +39%
table lampHome decorInspiration2/5G▬S▲Y▲P·E▬T▬▲ +3%▲ +36%
christmas decorHome decorInspiration3/5G▲S▲Y▲P·E▬T▬▲ +18%▲ +35%
wax meltsHome decorInspiration2/5G▲S▲Y▬P·E▬T▬▬ 0%▲ +33%
floating shelfHome decorInspiration1/5G▬S▲Y▬P·E▼T▬▬ 0%▲ +28%
candlesHome decorInspiration4/6G▲S▲Y▲P▲E▬T▬▲ +1%▲ +26%
photo frameHome decorInspiration2/5G▬S▲Y▲P·E▼T▬▬ 0%▲ +15%
wall clockHome decorInspiration2/5G▼S▲Y▲P·E▬T▬▲ +1%▲ +15%
stained glass windownewHome decorInspiration1/6G▬S▬Y▬P▲E▼T▬▬ 0%▲ +13%
wall shelfHome decorInspiration2/5G▬S▲Y▲P·E▼T▬▬ 0%▲ +10%
clockHome decorInspiration2/5G▲S▲Y▬P·E▬T▬▲ +1%▲ +6%
home decorHome decorInspiration1/5G▼S▲Y▬P·E▬T▬▲ +1%▲ +1%
arch mirrorHome decorInspiration1/5G▬S▲Y▼P·E▼T▬▬ 0%▬ 0%
doormatHome decorInspiration1/5G▬S▲Y▼P·E▼T▬▬ 0%▬ 0%
dried flowersHome decor–0/5G▬S▬Y▬P·E▬T▬▬ 0%▬ 0%
incense holderHome decorInspiration2/5G▬S▲Y▲P·E▼T▬▲ +1%▬ 0%
neon signHome decorInspiration1/5G▬S▲Y▬P·E▼T▬▬ 0%▬ 0%
wavy mirrorHome decor–0/3G▬S·Y·P·E▬T▬▬ 0%▬ 0%
mirrorHome decorInspiration1/6G▬S▲Y▬P▬E▬T▬▼ -1%▼ -1%
wall hangingHome decorInspiration1/5G▬S▲Y▬P·E▼T▬▬ 0%▼ -1%
coastersHome decorInspiration2/5G▲S▲Y▼P·E▬T▬▬ 0%▼ -2%
plant potHome decorInspiration1/5G▼S▲Y▼P·E▼T▬▲ +2%▼ -6%
cushion coverHome decorInspiration1/5G▼S▲Y▼P·E▬T▬▲ +4%▼ -15%
fairy lightsHome decorInspiration1/5G▬S▲Y▼P·E▬T▬▲ +1%▼ -17%
tapestryHome decorInspiration1/5G▼S▲Y▼P·E▼T▬▬ 0%▼ -18%
bookendsHome decor–0/4G▼S·Y▬P·E▬T▬▬ 0%▼ -20%
autumn decorHome decorInspiration1/6G▼S▲Y▼P▼E▼T▬▬ 0%▼ -21%
throw pillowHome decorInspiration1/5G▼S▲Y▼P·E▼T▬▬ 0%▼ -26%
mushroom lampHome decorInspiration1/4G▼S▲Y·P·E▼T▬▬ 0%▼ -29%
tufted rugHome decor–0/5G▬S▼Y▼P·E▬T▼▼ -3%▼ -31%
plant standHome decorInspiration1/5G▼S▲Y▼P·E▼T▬▬ 0%▼ -40%
woven basketHome decorInspiration1/5G▼S▲Y▼P·E▬T▬▬ 0%▼ -50%
bud vaseHome decor–0/4G▼S·Y▼P·E▬T▬▬ 0%▼ -50%
beach house decornewHome decor–too earlyG·S·Y·P·E·T·Building historyBuilding history
boho decorHome decorInspiration1/4G·S▬Y▲P·E▬T▬▬ 0%too early
ceramic vaseHome decorInspiration1/4G·S▲Y▼P·E▬T▬▲ +1%too early
checkered rugHome decor–0/3G·S·Y▼P·E▬T▬▼ -2%too early
coastal decorHome decor–0/3G·S·Y▬P·E▼T▬▬ 0%too early
cottagecore decorHome decor–0/3G·S·Y▼P·E▬T▬▬ 0%too early
dark academia decorHome decor–0/2G·S·Y·P·E▼T▬▼ -3%too early
dream home designnewHome decor–too earlyG·S·Y·P·E·T·Building historyBuilding history
easter decorHome decor–0/3G·S·Y▼P·E▼T▬▬ 0%too early
farmhouse decorHome decorInspiration2/4G·S▲Y▲P·E▼T▬▲ +1%too early
japandi decorHome decor–0/2G·S·Y·P·E▼T▬▬ 0%too early
kids room decorHome decorInspiration1/4G·S▬Y▲P·E▬T▬▬ 0%too early
led neon signHome decorInspiration1/3G·S·Y▲P·E▼T▬▬ 0%too early
macrame wall hangingHome decorBuying interest1/3G·S·Y▬P·E▲T▬▲ +2%too early
maximalist decorHome decor–0/2G·S·Y·P·E▼T▬▲ +2%too early
rustic decorHome decorInspiration2/4G·S▲Y▲P·E▼T▬▲ +1%too early
sage green decornewHome decor–0/3G·S▬Y·P·E▼T▬▼ -5%too early
scandi decorHome decorBuying interest1/2G·S·Y·P·E▲T▬▲ +3%too early
spring decorHome decor–0/3G·S·Y▼P·E▼T▬▬ 0%too early
valentines decorHome decorBuying interest1/3G·S·Y▼P·E▲T▬▲ +1%too early
wabi sabi decorHome decor–0/2G·S·Y·P·E▬T▬▲ +1%too early

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